User research
Interviews, surveys, and competitive analysis to understand your users' real goals before a single wireframe is drawn.
UI/UX Design
Interfaces people actually use
User research, wireframes, prototypes, and high-fidelity UI — every screen grounded in how your users think, not how your team guesses they do.
What's included
From research to ready to build
Every engagement covers the full design process — so nothing is handed to developers that hasn't been validated with real users.
Wireframes & flows
Sitemaps, user flows, and low-fidelity wireframes that align stakeholders and lock in structure early — cheaply.
Interactive prototypes
Clickable Figma prototypes to validate ideas with real users and get stakeholder sign-off before development starts.
High-fidelity UI
Polished, pixel-perfect interfaces with a consistent design language — desktop, tablet, and mobile.
Design system
A reusable component library in Figma: tokens, variants, and documentation so your team ships consistently at speed.
Dev handoff
Organised Figma files with specs, assets, and annotations — ready for developers to build without back-and-forth.
Packages
Clear packages, no surprises
Every project is scoped to your goals. Contact me for details and a tailored quote within 24 hours.
UX Audit
Starting from AED 1,500
A deep review of your existing product — heuristic evaluation, usability issues ranked by severity, and a prioritised fix list.
- Heuristic evaluation
- User flow analysis
- Severity-ranked issue list
- Quick-win recommendations
- Loom walkthrough video
- 1-week delivery
Product Design
Starting from AED 3,500
Full design engagement — research, wireframes, prototype, and developer-ready high-fidelity UI for your product or feature.
- User research & competitive audit
- Sitemaps & user flows
- Wireframes (lo-fi → hi-fi)
- Interactive Figma prototype
- Usability testing
- Developer handoff & specs
Design System
Starting from AED 5,000
A complete Figma design system — tokens, components, variants, and documentation your team can build with indefinitely.
- Design token architecture
- Full component library
- Light & dark mode
- Accessibility annotations
- Usage documentation
- Handoff & team onboarding
Recent explorations
More from the studio
How it works
A clear process, no surprises
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Discovery
We align on goals, users, and constraints — I review your product, competitors, and any existing research before touching Figma.
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Research & structure
User interviews, flows, and wireframes lock in architecture and hierarchy — validated before any visual design begins.
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Visual design
High-fidelity screens in Figma — every state, every breakpoint — reviewed in an interactive prototype before sign-off.
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Handoff
Organised Figma file with specs, assets exported, and a walkthrough call so your developers can build it right the first time.
What types of products do you design?
I design SaaS dashboards, mobile apps (iOS & Android), marketing websites, and e-commerce experiences. I work equally well on 0→1 products for startups and redesigns for established platforms.
Do you do user research, or just visual design?
Both. Every project starts with a discovery phase — user interviews, competitive analysis, and problem framing. Visual design informed by research is what separates a product that looks good from one that actually gets used.
What tools do you use?
Figma for all design and prototyping work, FigJam for workshops and flows, and Maze or Useberry for remote usability testing. Deliverables are in formats your developers can use immediately.
Can you work with our existing design system?
Yes — I'm comfortable extending, auditing, or documenting existing systems. If you don't have one, I'll build it as part of the project so future work moves faster.
How long does a UI/UX project take?
A UX audit takes 1 week. A product design engagement (research through high-fidelity UI) typically takes 4–8 weeks depending on scope. I share a detailed timeline before we start.
What does UI/UX design cost?
Every project is priced on its scope — a UX audit, a full product design, or a complete design system each cost differently. Send me your brief and I'll quote precisely within 24 hours.
Available for new projects
Let’s build something great together
Tell me about your product, your users, and your goals. I’ll get back to you within 24 hours with next steps.